Most blog posts are written in one of these formats: You need to figure out what this is to develop a winning format and angle for your post. Choose a winning format and angleĮven if searchers are looking for blog posts, you can’t just write any old post and rank in pole position because searchers are often looking for something specific. Recommended reading: Beginner’s Guide to Search Intent 3. Yet if you look at the search results, most of them are blog posts reviewing the best pasta makers. You might assume that it wouldn’t make sense to write a blog post about this because people are undoubtedly looking to buy pasta makers. Because the entire point of Google is to deliver relevant results to searchers, its search results are a great way to identify search intent.įor example, take a keyword like “pasta maker.” To do this, type your keyword into Google and look at the search results. This is known as assessing search intent. That’s why it’s important to understand whether most searchers are looking for a blog post or something else.
Ranking high in Google is the secret to getting consistent search traffic to your blog posts, but unless people are actually looking for blog posts when they search for your keyword, your chances of ranking are slim to none.
#SEO CHECKER FOR ARTICLES HOW TO#
Recommended reading: How to Find Low-Competition Keywords for SEO 2. If your blog is quite new, you might want to set the Keyword Difficulty (KD) filter to something low to focus on low-difficulty ideas. You need to skim the list for topics that make sense for you.įor example, it would make complete sense for a food blogger to write a post about “chicken tikka masala” but not “chicken pox.” Keywords Explorer finds over 14 million keywords containing one or more of these phrases, but it won’t make sense to write blog posts about them all. How do you find keywords? Use a keyword research tool like Ahrefs’ Keywords Explorer.Įnter a few broad ‘seed’ words or phrases related to your blog’s topic, then check the Phrase Match keyword ideas report.įor example, if you have a food blog, you might use ‘seed’ keywords like: After all, it’s impossible to get search traffic to a blog post about a topic that nobody is searching for. To stand the best chance of ranking, you need to do your research and craft your blog posts for SEO.Įach blog post you write should be optimized for one main keyword, and that keyword should be something that people are actually searching for month after month. It’s important to understand that you can’t just create any old blog post and expect your post to attract thousands of visits from Google.
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